SEO Terms & Definitions... 301 Redirect - Method of redirecting an old webpage to a new location. More simply, to display another web page for the web address that you are trying to visit. 301 implies that the move is permanent (as opposed to temporary, etc.) Affiliate Marketing - A marketing program in which an advertiser pays an affiliate for driving event-driven traffic to their site. An event is primarily completing an order on the advertisers site but could simply be some sort of lead generation. Affiliate gets paid a commission based on order or lead. See affiliate marketing programs. AJAX ...

What is Anchor text... The Anchor text or link label is the visible, clickable text in a hyperlink. The words contained in the Anchor text can determine the ranking that the page will receive by search engines. Anchor text usually gives the user relevant descriptive or contextual information about the content of the link’s destination. The Anchor text may or may not be related to the actual text of the URL of the link. For example, a hyperlink to the main Get a Free seo page might take this form: <a href=”http://www.getafreeseo.com”>Free seo</a> Common misunderstanding...

A Compatible E-Commerce Solution for You... A Compatible E-Commerce Solution for Your SEO Campaign The most ambitious Internet retailers, hoping to emulate the style and online influence of Amazon.com and other recognized brands, tend to aim for sprawling electronic retail websites that may look pretty but accomplish little else. If all the push is towards what appears on the front end instead of a concerted effort in choosing a reliable e-commerce solution from the get go, these decisions can ultimately impact the long-term success of any SEO campaign. Most Internet retailers opt to use an out of the box e-commerce solution,...

Links and More SEO Tips for Beginners... Welcome to the second part of a two-part article that strives to give an overview of search engine optimization for beginners. In the previous article, we explained the limitations of search engine spiders, the importance of good content and frequent updates, and how to use keywords. In this article, we’ll start by focusing on links.Broadly speaking, there are two very important non-technical aspects to your web site when it comes to ranking high in the search engines for your chosen keywords. One is your content, and the other is your links. These two factors play a huge...

Building Search Engine Tag Trails... With so much of the success of your web site out of your hands and at the whim or the search engines and your site visitors, wouldn’t you like a way to tell them both that your site is relevant to their interests? This article explains how to use a basic tool for that purpose. It has the lovely effect of making your site more organized and helping visitors go directly to the content in which they are most interested. Keep reading to find out more.When you first set up your site to be indexed for search engines, it is surprisingly similar to setting a ship out to sail....

Google Ad Planner Review... If you’ve ever wanted some serious help with planning your online display ads, cheer up; it’s a complicated process, so you’re not alone. In fact, Google anticipated your needs when it introduced its Ad Planner in late June 2008. This article thoroughly reviews the tool so you can decide whether it will fit your requirements. On Tuesday, June 24, 2008 at 5:52 AM, Google introduced Google Ad Planner. If you’re a media planner at an ad agency, you know that planning an online display buy can be challenging, particularly in scaling your campaign’s...